If I wasn’t so enjoying the “farm version” of my dream life here in England, I would be pining over the “creative California hippie” version that Hannah Henderson and John Moore live in Venice Beach, CA. Well, I’m pining anyway. Their home, their store, their kids, their art, their clothes, their lifestyle all make me swoon. It’s all so personal to who they are and what they like. But what I notice above all is how well Hannah does denim. She and her husband seem to be experts on denim both new and old, and they both instagram about it regularly. She is hannahmas and he is bonfirebeachkids. These are my favorite of their denim posts.

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Hannah and John own the Venice outpost of the General Store, with the original being in Outer Sunset – my fave neighborhood in San Francisco. Both are original and inspiring, and if you aren’t in California, you can still shop there online. I love the overalls displayed in the foreground. |
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I love all the indigo/denim shades and textures. You could build a whole wardrobe around this concept. |
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John’s love of denim extends itself to these very cool indigo/denim inspired skateboard decks. |
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Denim seems to always be a part of Hannah and John’s inspiration. |
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Hilarious. |
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